Media is one of the biggest factors why there are many irrational in our politics. In decades, media people always talked about Imelda Marcos, how she dressed, and how elegant she was during the time of the Marcos Era and the late president Cory Aquino especially when the 1st EDSA Revolution celebration is near. Documentaries about the Marcoses and the Aquinos often aired on televisions. We can see the influence of the two in our society there are what we called Imeldific and the color of Yellow that symbolizes unity, courage and democracy. These two people have what we called “Appeal or Charm” which we could not deny that they give great contribution and influence to the people.
Our politics, nowadays, is exhausted of charismatic leaders. We have presidents, senators down to the lowest government position that loved by the people. Erap Estrada for example, an actor, college drop-out was elected as the president of our country and should have won again in the 2010 presidential election if Cory Aquino did not died that resulted to the candidacy of her son Noynoy Aquino. We already known Erap, how he run the government and how he handles issues in our country. Despite of this, still 9,487,837 (according to 2010 election results) people wanted Erap be back in the office. It only means that Erap magic is not dead, magic in the sense that his charismatic appeal to the people is still strong.
As an educated person we don’t only consider the charismatic side of any political candidate. We often demand public debates and political platforms for every candidate in order to ensure that we can choose the right person that we will elect. But we should put in our mind that almost people living in poverty line is much bigger than us. They don’t care about the credentials and the political capability of the person to lead but they usually look into a good looking, charming and already known people they also tend to choose people based on a certain characteristics that respond to their own unrecognized desires. That is the reason why there are many politicians in the country came from the showbiz industry like Erap, and the Revilla clan. The candidates used this charm to win the seat of the office.
In politics, it is not enough to be bright or intelligent, it is also important to have the right faces, faces in terms of personal appeal to others. It is also the reason why the candidates often get celebrities to campaign them for the election, they using the charm or the appeal of the artist to gain popularity. We can’t take away irrational in politics, but we can get along with it and learn how to deal with it so we can still choose a good leader that will serve to their fellowmen seriously and wholehearted.
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